RWK–RX

THE TASK

Functionality is at the top of the list in terms of consumers’ expectations when it comes to the benefits that juice delivers on.  It’s simple, we’re bringing more function-forward juices to our multi-serve or single serve platform.

Design Objective: function through natural and/or organic ingredient imagery and claims.  Approachable Rx type applied to apothecary container.

MY ROLE

Services: label design from initial concept thru finished art.